Major financial decisions and financial situations on their own, tend to be very emotional and tend to bring out the emotional sides of us and make us fearful, greedy, hopeful. Which part of our bodies do we use? We know that financial matters and major financial decisions make us emotional. If we can consciously move the decision making process from our emotional self and build that up to our cognitive, rational self, in our mind. Then we’re doing something smart because emotions are proven to be hugely unreliable when it comes to making major financial decisions. Instead, logic and rational in the cognitive part of our body, our brain, tend to be extremely reliable. So we need to recognize this and realize it. This is something I do for my clients.
The opinions voiced in this material are for general information only and are not intended to provide specific investment advice or recommendation for any individual. To determine which investment(s) may be appropriate consult your financial advisor prior to investing. All performance referenced is historical and is no guarantee of future results. All indices are unmanaged and cannot be invested into directly.
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